Factors Influencing the Adoption of Precision Agriculture Technologies by Nebraska Producers

An ever-increasing world population and increasingly-volatile commodity prices have charged producers with the task of becoming more efficient. To combat this, precision agriculture technologies aimed at increasing production efficiency are continually being developed, but their adoption is not yet widespread. A survey regarding the usage of these technologies was distributed to a sample of row crop producers across the state of Nebraska and a Poisson regression was used to determine the factors influencing adoption. Results of the study indicate that larger, more tech-savvy producers and those using irrigation are more likely to adopt a higher number of precision agriculture technologies, while operator age and gross farm income were found to be noninfluential factors.